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Basecamp: A Great Ad Agency New Business Tool

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Bar none, Basecamp is the single most useful Web application that I have ever used to assist in developing and maintaining a consistent ad agency new business program. Even though it wasn’t specifically designed for new business, it has quickly become the best new business program management system that I have ever used.

Basecamp takes a fresh, novel approach to project collaboration by providing tools tailored to improve the communication between people working together on new business. It’s addictively easy to use. Everything about it makes sense.

When you sign up with Basecamp you get a full month to try it. You can use the free service or pay a nominal monthly fee for expanded features.

Basecamp can become your communication’s hub for your entire new business team:

  • Make to-do lists
  • Keep track of what needs to get done and who’s responsible.
  • Share files
  • Share files internally, with team members.
  • Schedule milestones
  • Track when things are due and who’s responsible.

Keep all your new business initiatives moving and on track.

Basecamp project management and collaboration

 

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